Living in the Texas heat, sweating is unavoidable. Of course, we are (mostly) used to it by now, but it does present a few challenges—namely, keeping our makeup looking fresh and beautiful all day long. This season, upgrade your cosmetics with the newest products from Corridor-based Sugar Sweat Cosmetics. This beauty company is designing lipstick, mascara, foundation, eyeliner and other products that are high-quality, globally conscious and long-lasting, so it will stay on no matter how much you sweat.
Start with the Perfectly Flawless Foundation, a liquid foundation with a built-in primer for a spotless look. It comes in five shades, so you can find the one that exactly matches your tanned face.
Next, the Last Long Play Strong mascara will really make your eyes pop! This mascara is made with hydrolyzed keratin to help fortify lashes, vitamin E that conditions lashes and more. Your lashes will be curled, volumized, lengthened and set in place from work to drinks!
Finish with bold, subtle or sexy lips, depending on what type of look you want. The Rave Sugar Liquid Matte Lipstick is a gorgeous pink/coral color with a matte finish. It goes on like liquid but dries smoothly, without dehydrating your lips. Or, the Summer Berry lipgloss is a deep raspberry color that is made with a blend of oils to help condition your lips, and a glossy shine to make your smile glow. For a more natural option, go with the Pink Plush lipstick, which is a soft nude color with hint of soft pink.
Sugar Sweat Cosmetics was founded by Evan Fogelman and Marae McElreath, who came up with the idea after fashion models complained that their makeup came off so easily in the sun. The makeup line acknowledges women’s “sweat equity” as moms, corporate executives, fitness devotees and mavens of whatever manner. Sugar Sweat Cosmetics combines luxury with fun with the motto, “Last long, play strong.”
If you want makeup that is gorgeous, guilt-free and doesn’t need to be re-applied, fill up with Sugar Sweat Cosmetics. Sweating has never been more fun!